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PARSONS

SEAFOOD RESTAURANT BRANDING

DETAILS

DATE:

January 2018

CLIENT:

Parsons Seafood Restaurant

THE BRIEF

Parsons, a start up seafood Restaurant, based in London's Covent Garden required a brand identity that could be applied to their shop front, restaurant interior and various promotional materials. They wanted the brand to convey 'traditional London seafood' combined with a touch of class.

OUR RESPONSE

We set about creating a number of visual territories that met the brief and then worked with the client to hone in on a look that captured the feel of something authentic and crafted without being rustic or too premium.

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Here's some of the initial branding territories that we presented to the client.

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